B.A. JMC: Semester - V

Discipline Specific Elective - Media Production

Course Name: DIGITAL MEDIA PRODUCTION (PROJECTS)

Course Code: JMC 508

Course Credits: 4

Course Objectives:

• Students of this course will be prepared to handle social media platforms and management for the business clients for entrepreneurship and for their employer companies.

• During this project, blog writing has been kept for understanding the print media. In which students will choose the niche of their choice with the approval of their project guide and work on it. The goal of completing this work in the stipulated time is through all the technical activities, etc.

• On the other hand, the target of doing podcasting has been set during this project to use audio and video mode in digital medium and get a better understanding of it.

• Visual communication has been considered an effective medium. YouTube, the form of this digital as well as social media, is becoming very popular these days, all over the world. Students will have to create their own YouTube channel during this project. In which he/she will have to produce a certain number of videos on the subject under the direction of the project guide and post it on his/her channel.

• By which he/she will be able to cross publicity of his/her above 3 major works. During the project, the Project Guide will conduct workshops with the students as per the prescribed team table. In which by learning the activities of these various digital and social media, he/she will create his/her own channel as follows:

1. 1-Blog

2. 1-Podcast channels

3. 1-YouTube channel


• In addition to your pre-made or newly created social media handles to Operate and Perform Cross-promotion.

1. Facebook

2. Instagram

3. Twitter

4. LinkedIn

This course is designed to equip students with the knowledge and practical skills necessary to conduct systematic and insightful research in the field of media studies. Students will explore a wide range of research methods, both qualitative and quantitative, to investigate media-related phenomena. By the end of the course, students will be proficient in selecting and applying appropriate research methods, collecting and analyzing media data, and critically evaluating research findings in the context of contemporary media landscapes.